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What is a blog and why blog?

What is a blog and why blog?

Megan Taylor - Wednesday, March 29, 2017

What is a blog? A blog is a frequently updated online personal journal or diary. It is a place A place to share your thoughts and your passions. Really, it’s anything you want it to be. Blog is short for Weblog. So now you know what a blog is, it’s time you start reading them? This is the best place to start if you are wanting to blog, search for topics that interest you or are relevant to your business to get some ideas.

Why blog? (leverage social media marketing)
Want to drive more traffic to your website? Well, the benefits of blogging for business and marketing are huge and do exactly that! So how can you increase traffic to your website? Blogging, social media, and search engines are the answer. Here’s how it works
Every time you write a blog post, it is one more updated page on your website known as an indexed page. This means it is another chance for you to show up in search engines and potentially drive traffic to your site.

Blogging helps you get discovered via social media networks as it enables you to reach the billions of people that use the Internet. Blogging gives you a voice and works as it can attract and audience because it provides something of value to your audience before asking for anything in return. Need help getting started? Kapow can help!

Our next blog post will enlighten you on how you can drive more traffic to your website by submitting your articles to relevant high authority article viewing sites.